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Brand Innovation

This is the news category you will want to dive into to find out all the latest innovations and developments in the finished goods arena. From smart and unique marketing concepts, to boundary-breaking products that create new niches, you will find it all here.

Bookmark this section to discover what product developers, marketers, formulators and packaging specialists are bringing together to create the next generation of skin care, hair care, colour cosmetic, sun care and fragrance products. It goes without saying that this is an incredibly fast-paced industry, so staying one step ahead of brand innovation is crucial to staying on top.

Oud Essentials introduces new skin care brand in Kuala Lumpur

27-Mar-2017 - Organic skincare label, Oud Essentials, presents its product range in Kuala Lumpur, ahead of its release in Asia.

Top Southeast Asian trends influencing Western facial skin care

27-Mar-2017 - We take a look at Mintel’s report into how multiple ingredients and key consumer demands born from Southeast Asia are generating a wave of interest from US millennials.

Shiseido tests humanoid robots for cosmetics production

27-Mar-2017 - In a revolutionary move and a cosmetics industry first, the leading Japanese heavyweight puts humanoid robots front and centre of its assembly lines.

Shiseido wins award for Mazda-designed perfume

22-Mar-2017 - Multinational cosmetics leader, Shiseido, takes home the gold in the coveted international iF Design Awards for its Kodo Soul of Motion concept.

Halal producers target non-Muslim and ethical lifestyle consumers

22-Mar-2017 - Market research company, Mintel, finds that while the Muslim population continues to grow in APAC, halal cosmetics players are seeking certification to enter the non-Muslim cosmetics sector.

Pop-up potential: Power of experimentation

21-Mar-2017 - Cosmetics retailers are hoping to catch consumers’ attention with the new and dynamic pop-up trend.

ArtDeco targets Indian market with BeYu range

21-Mar-2017 - German cosmetics company, ArtDeco Group, eyes up India for a second time as its prepares to relaunch its BeYu range in the marketplace amid strong projected growth.

Guest article

Online customisation meets DIY – an opportunity or limitation?

21-Mar-2017 - Belinda Carli, Director of the Institute of Personal Care Science provides an in-depth look at how consumers are influencing the customisation trend, both on and offline, and what this means...

Nikkol and Amyris complete joint venture Aprinnova

20-Mar-2017 - Japanese cosmetics speciality chemical provider, Nikkol, finalises the formation of its joint venture with industrial US bioscience providers, Amyris, commercially labelled as Aprinnova.

Skin care brand Mamonde opens Lazada online store

20-Mar-2017 - AmorePacfiic-owned skin care and cosmetics name, Mamonde, launches its beauty range on Lazada's shopping platform.

Latest e-commerce trends influencing China

15-Mar-2017 - At eTail Asia 2017, Ann Wang, General Manager of Performance Advertising Solution, Online Media Group, Tencent, revealed how Chinese brands can succeed amid the country’s online market environment and evolving...

Exclusive interview

Colour cosmetics part 2: Understanding local preferences in Korea

15-Mar-2017 - With celebrity endorsements and cross-industry partnerships gaining traction in Korea, Jane Jang, Senior Beauty Analyst at Mintel emphasises that brands need to appreciate local trends and consumer needs to create...

Thai-based Shouvy launches skin whitening range

14-Mar-2017 - Hailed as Thailand’s latest brand to “whiten, lighten, and brighten the skin”, Shouvy leverages the popularity of APAC’s skin whitening trend with Thailand’s prosperous cosmetics market.

Exclusive interview

Colour cosmetics part 1: Is the Korean tide changing?

14-Mar-2017 - Korean beauty trends have led to a new wave of trend adoptees and so we caught up with Jane Jang, Senior Beauty Analyst at Mintel to understand more about how...

Exclusive interview

Anti-fatigue part 2: Energy boosting Indian beauty

14-Mar-2017 - We continue our conversation with Sharon Kwek, Senior Innovation and Insights Analyst, Beauty and Personal Care at Mintel on this growing niche segment and what we can expect from it in...

Lisse uses hydrogen to create face mask first

13-Mar-2017 - Korean premium beauty care producer, Lisse, has released the country’s first hydrogen-filled rejuvenation mask.

Exclusive interview

Anti-fatigue part 1: India’s evolving society prompts niche segment

13-Mar-2017 - UK-based market research company, Mintel, identifies the anti-fatigue area as an up and coming niche segment as consumers battle against burgeoning careers and lack of sleep.

Exclusive interview

How China plans to remain the lip care hub part 2

13-Mar-2017 - Due to the popularity of the lip cosmetics in China, we asked Laurie Du, Senior Beauty Analyst, Asia Pacific at Mintel, how the industry intends to retain its position at...

Exclusive interview

Self tanning versus skin whitening: a global skin care demand divide?

08-Mar-2017 - We asked Sharon Kwek, Senior Innovation and Insights Analyst, Beauty and Personal Care at Mintel whether the tanning trend has been completely replaced by skin whitening in APAC.

BASF opens new innovation campus in India

08-Mar-2017 - Chemical giant, BASF Group, has introduced its new innovation campus in India for the Asia Pacific (APAC) region.

Exclusive interview

China remains lip care hub part 1

08-Mar-2017 - As lip colour remains the fastest growing colour cosmetics subcategory in China, we spoke to Laurie Du, Senior Beauty Analyst, Asia Pacific at Mintel, to find out why it’s generating...

How K beauty is shaping the Asian colour cosmetics category

07-Mar-2017 - In our first Cosmetics Design Asia special newsletter of the year, we are focusing on evolving trends and industry developments that impact the growing colour cosmetics sector in APAC.

Exclusive interview

Beauty and Fitness part 3: Looking after the inner you

07-Mar-2017 - Active consumers in the APAC region not only pursue beauty purchases that maintain their outward appearance throughout the day, but also those that accompany healthy physical and mental wellbeing, emphasises...

Clariant furthers its personal care brand identity in India

06-Mar-2017 - As the Swiss company builds upon its presence in the natural ingredients sphere, it aims to appeal to the Indian market with a selection of organic cosmetic products.

Exclusive interview

Beauty and Fitness part 2: On-the-go make up

06-Mar-2017 - As the beauty and fitness partnership is gaining traction amongst active consumers, we continue our conversation with Sharon Kwek, Senior Innovation and Insights Analyst, Beauty and Personal Care at Mintel...

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