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Regions > Korea


The cosmetics market in Korea, comprising of both North and South, is driven by the skin care sector; easily bringing in the most sales. In the future, analysts predict that men’s grooming will boom and deodorants, which is a relatively small segment at present, to hold a good opportunity.

L'Oreal acknowledges South Korea for dermatology initiative

02-Jul-2015 - At the 23rd World Congress of Dermatology, South Korea represented the Asia Pacific region for its 'voluntary social responsibility and hard work' in the area of dermatology.

First in-cosmetics Korea show 'exceeds industry expectation'

30-Jun-2015 - According to the organisers of in-cosmetics Korea, the event on June 15-16th lived up to its promise of 'new international show for Korea', exceeding industry expectations.

South Korea skin care device demand drives innovation

25-Jun-2015 - Without question, Korea has one of the longest beauty routines in the world and seekers of perfect skin have recently been introduced to devices that make that regime easier. South...

Korea is China's second largest exporter of cosmetics

28-May-2015 - Korea has become the second largest exporter of cosmetics to China behind France, with 34 per cent market share.

Market Insight

ASEAN is ideal for catering to organic and natural demand, says expert

27-May-2015 - Whether working out, meditating or making healthy purchasing decisions, consumers today are taking better care of their health. This shift in behaviour has impacted the cosmetics industry, particularly with organic...

Korean men are becoming the No.1 choice for cosmetic campaigns...

21-May-2015 - South Korea is by far leading the way in male grooming so it's no surprise that men are starting to dominate the cosmetics advertising world.

Exclusive interview

Plant stem cells are a natural way to speak about anti-ageing, says expert

18-May-2015 - Younger consumers in particular, prefer plant stems cells to traditional ingredients like retinol, giving brands an opportunity to tailor their messaging for different age groups in South Korea.

Korea signs free-trade deal with Vietnam to cut tariffs on cosmetics

14-May-2015 - Korea has agreed to a free-trade deal with Vietnam that minstry officials say will gradually cut tariffs on cosmetics exports in Southeast Asia.

In-cosmetics Korea taps into market concerns with anti-pollution focus

13-May-2015 - As Asian consumers increasingly demand better results from their skin care regime, the in-cosmetics Korea programme is addressing one of their biggest concerns - pollution.

K-beauty demand takes Laneige to the top

06-May-2015 - According to market research firm Brand Stock, Laneige is Korea's most valuable cosmetics company for women, thanks to the popularity of South Korean culture overseas.

A look at Fujifilm's astaxanthin 'breakthrough' in skin care...

06-May-2015 - By transferring its' expertise with antioxidant astaxanthin to cosmetics, Fujifilm has been making serious headway in Asia with the Astalift skin-care range.

Exclusive interview

Bulldog boss reveals why 'Made in UK' resonates with Korean men

30-Apr-2015 - Following the roll out of natural male skin care range, Bulldog in Korea in 2013, Cosmetics Design caught up with founder Simon Duffy to discuss the challenge of the expansion and how...

P&G concentrates on e-commerce in Korea

29-Apr-2015 - Korea's Procter and Gamble division has announced it is investing more in an 'e-commerce channel' as well as the latest in digital technology.

in-cosmetics coverage

Why Korea? in-cosmetics talks about 'filling the gap' with first event in 10 years!

28-Apr-2015 - With Korea tipped as the fourth largest beauty market in Asia, one wonders why the last personal care ingredients focused event was in 2005. Here, show organiser Ivan Rahal explains...

Korean TV shows boosting cosmetics sales in China

16-Apr-2015 - Demand for Korean beauty products is soaring in China, and sources now reckon this is thanks in large part to the influx of Korean television drama in the country.

in-cosmetics Korea goes live!

08-Apr-2015 - Visitor registration for the first ever in-cosmetics Korea - currently the only exhibition in the country solely dedicated to personal care ingredients, is now live.

A sneak peek at in-cosmetics Seoul’s programme

18-Mar-2015 - The event will open its doors June 15 – 16, at the Coex Exhibition Centre in Seoul Korea, and has already attracted more than 150 exhibitors to invest in stands,...

Hot topic

New cosmetics Bill in South Korea has regulatory 'loopholes', says HSI

17-Mar-2015 - While a cosmetics Bill requiring the mandatory use of alternatives in South Korea has been introduced, the Humane Society International says there are still regulatory loopholes that must be closed....

South Korea's Memebox focused on taking success global

17-Mar-2015 - Memebox, is looking beyond South Korea's market, which accounts for 80% of its sales, to strengthen its' efforts in China and the US.

Korean brands scaling down in Japan due to weak Yen

12-Mar-2015 - While more and more Japanese cosmetics brands see value in Korea’s markets, Korean companies are scaling down their business in Japan, due to the weak yen.

Korea cosmetics boom as China consumers scramble for more

11-Mar-2015 - South Korean cosmetic producers are continuing to enjoy the best of times as latest statistics show that export grew by 50% in the past year, fuelled mainly by demand from China.

Missha becomes Korea’s first brand shop to target Western Europe's markets

04-Mar-2015 - Although the brand is present in the Czech Republic and Slovakia, Missha is now concentrating its efforts on Western Europe, particularly Germany, where cosmetics account for the largest share of the European...

AmorePacific’s Cushion compact sees global popularity take off

19-Feb-2015 - The influence of Korean beauty has seen a trend for AmorePacific’s Cushion compact take off, attracting worldwide attention and revolutionizing the make-up routine for women.

Korean authorities crack down on counterfeit facial masks

12-Feb-2015 - The Korean Intellectual Property Office (KIPO) has seized more than 100,000 counterfeit products of the well-known face mask brand; ‘Leaders Insolution’ from a Chinese-owned factory, close to the border of...

"Made in Korea” cosmetics viewed as sophisticated and of high quality

11-Feb-2015 - As domestic markets inch closer to saturation, numerous Korean brands have really started to recognize their own R&D and manufacturing capabilities, which is transforming how “Made in Korea” products are viewed.  ...

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