All news articles for May 2017

Mobile commerce in Japan

Is Japan missing the mobile commerce trick?

By Natasha Spencer

The country has a reputation as an advanced pioneer in multiple leading technological sectors, yet Euromonitor International revealed in its report ‘Three Reasons Why Japan Is Falling Behind in Mobile Commerce’ how the APAC nation is inferior when it...

Ageing: How consumer voice is disrupting the beauty industry

Ageing: How consumer voice is disrupting the beauty industry

By Natasha Spencer

As Daphne Kasriel-Alexander, Consumer Trends Consultant at Euromonitor International revealed the changing voice of ageing consumers, we consider how this may have a rising influence over the marketing campaigns and product messages that anti-ageing products...