Beauty games: M.A.C. lipstick collaboration with Tencent mobile game sells out in 24 hours By Amanda Lim 05-Mar-2019 - Last updated on 05-Mar-2019 at 02:01 GMT Facebook Twitter Linkedin Email to a friend M.A.C. Cosmetics launched a collection inspired by Chinese firm Tencent’s popular mobile game “Honor of Kings”, which secured 14,000 pre-orders and sold out across all channels within 24 hours of the launch.Read more here. Gallery: Top 10 most-read beauty and cosmetics stories of February It’s official: Australian Government passes bill to end animal testing for cosmetics Mercury alert: Five cosmetic creams found to contain vast quantities of undeclared ingredients in Singapore Shiseido’s supply chain struggle: CEO estimates product shortages led to $450m sales loss The top 5 trends set to shape APAC’s cosmetics sector in 2019 revealed Beauty games: M.A.C. lipstick collaboration with Tencent mobile game sells out in 24 hours Halal personal care windfall: Indonesia hopeful new law will lead to business boom 'Morning routine’: Sunscreen guidance revamped by safety bodies in Australia and New Zealand K-Beauty’s bricks-and-mortar popularity takes a hit with falling sales AmorePacific performance suffers from weak domestic demand US firm e.l.f. Cosmetics fined nearly $1m for using North Korean materials Prev 1 … 4 5 6 7 8 … 11 Next