L’Oréal has partnered with TikTok on its pilot commerce feature, enabling consumers in the UK to purchase Garnier and NYX Professional Make-Up products directly via the app – a partnership the beauty major plans to expand over time.
An ex-Amazon VP who founded waterless Singapore start-up Bhuman says early interest from big-name retailers won’t deter its focus on promoting sustainable consumption and insists there is no merit in growing the brand “just for the sake of growing”.
Finland-based fermented skin care brand Circulove has developed a range of products it says fit into the wider trend towards sustainable holistic living – a rising area of opportunity for beauty, its CEO says.
In this episode of Indie Pioneers, we’re speaking to Catherine Zhou, the founder of China’s Maison Dixsept, a niche fine fragrance brand that is trying to reclaim Chinese culture and how it is represented around the world.
In our round-up of the top five stories trending on our socials, we highlight the potential of niche fragrances from Asia, Kao’s plans to put its cosmetics business back on track, the overseas debut of personalised Ayurveda brand Vedix, and more.