South East Asia

Unilever and Veolia partner on sustainable packaging

Unilever and Veolia partner on sustainable packaging

By Deanna Utroske

Call it Blue Beauty, Conscious Business, or a Circular Economy; in any case small beauty brands and multinational cosmetics and personal care corporations are rethinking the status quo and working to ensure that the industry won’t be undone by thoughtless...

New product launch strategies embrace offline promotion

New product launch strategies embrace offline promotion

By Natasha Spencer

The online to offline (O2O) retail environment has led many businesses to create effective campaigns through digital platforms to entice consumers through the doors of their physical companies, but what is it about offline marketing techniques that are...

Oil and cosmetics: Mixing the industry up?

Exclusive interview

Oil and cosmetics: Mixing the industry up?

By Natasha Spencer

Leading petrochemical developer, Michang, certainly believes so as it strives to show how oil is safe and relevant in today’s cosmetics world.

Beaubelle launches anti-fatigue eye gel in Malaysia

Beaubelle launches anti-fatigue eye gel in Malaysia

By Natasha Spencer

Holistic skin rejuvenation supplier, Beaubelle, unveils its eye gel in the Southeast Asian country as the brand strives to “tackle premature ageing caused by digital stress”.