A new survey by Japanese beauty retail company iStyle Inc has found that the novel coronavirus (COVID-19) pandemic has influenced more than half of its consumers to buy from brands that advocate social causes.
The skin microbiome continues to ignite interest as science fast advances and product innovations hit shelves, but where exactly are the biggest opportunities for industry and what will be the key challenges moving forward?
Polymer specialist company Covestro has introduced a new partially bio-based film former that it believes can answer to the demand for more natural yet high-performing transfer-proof make-up in the Asia Pacific market.
The novel coronavirus (COVID-19) pandemic is pushing French cosmetics conglomerate L’Oréal Group to find innovative ways to reinforce the trust relationship between its brands and consumers, a leading executive told us in an exclusive interview.
Beauty companies such as Estée Lauder, John Masters Organics and Neogence are increasingly using AI-powered marketing tools to identify patterns within consumer behaviour and then tailor their engagement with them.
New Zealand-based company The Better Packaging Co. is eyeing growth in the beauty industry as companies face an acceleration in e-commerce — and plastic waste generation – in light of the novel coronavirus (COVID-19) crisis.
Australian cosmetics firm G&M Cosmetics has launched two online flagship stores in the Philippines in order to reinforce its position in a retail market that has been bogged down by the novel coronavirus (COVID-19) crisis.
Luxury beauty brand By Terry and distributing partner Luxasia are counting on a digitally-led approach to weather the novel coronavirus (COVID-19) crisis and achieve their ambitions for the brand in Asia.