Cosmetics player Estée Lauder is furthering its efforts to make its presence felt in Asia-Pacific and leverage its rapid sales growth in China by launching a new skin care line aimed specifically at the local consumers.
The Indian government’s decision this month to allow 100 percent Foreign Direct Investment in single brand retail, will be beneficial to the fast moving consumer goods sector, with cosmetics poised to pounce.
With more than a fifth of total sales generated in Asia-Pacific, it is no wonder Estée Lauder has turned its focus to the region, and according to the make-up maker, skin care holds the key for market growth.
The emerging markets are all the rage for cosmetics manufacturers at present and this is no different for direct seller Avon as it targets growth in India to try and revive what has been a tough financial period for the company.
In a frank discussion with the head of the Toiletry and Fragrance Association in Singapore, Dr. Alain Khaiat reveals he has doubts as to how soon Chinese officials will be able to implement an alternative to animal testing.
After looking into inspection standards of imported and exported goods, four industrial bodies set up by the Shan Xi Inspection and Quarantine Bureau have approved bisphenol A and antimony-related testing methods for cosmetics.