Korea

Amorepacific loses patent case

Amorepacific loses patent case

By Natasha Spencer

The South Korean giant has lost its cushion compact patent in a three-year-long case against six K-beauty manufacturers.

Amorepacific issues landmark 10th sustainability report

Amorepacific issues landmark 10th sustainability report

By Natasha Spencer

Adopting the theme, ‘A MORE Beautiful World’, the South Korean conglomerate unveils its 10th Sustainability Report since its initial report in 2009, marking a first for the Korean beauty industry.

Incospharm launches autophagy-inducing MelaTrepein

Exclusive interview

Incospharm launches autophagy-inducing MelaTrepein

By Natasha Spencer

As the South Korean name works towards its vision of becoming a global leader of autophagy-inducing active speciality ingredients, Incospharm launches its MelaTrepein solution at in-cosmetics Korea 2018.

How changing perspectives can re-engage consumers

Exclusive interview

How changing perspectives can re-engage consumers

By Natasha Spencer

We chatted to Michael Nolte, Creative Director, Beautystreams, about the power of colour predictions, product forecasts, and consumer insights, and how this can be translated into positive product choice and marketing moves.

K-beauty prepares consumers for further global inspiration

Exclusive interview

K-beauty prepares consumers for further global inspiration

By Natasha Spencer

As we look at K-beauty's burgeoning status internationally, we caught up with Ju Rhyu of Inside the Raum to look at the possibilities and hurdles for brands, along with successful marketing strategies.

 What do K-beauty brands look like in 2018?

Exclusive Interview

What do K-beauty brands look like in 2018?

By Natasha Spencer

K-beauty has achieved world-renowned industry status and is synonymous with innovative, creative and exciting beauty. We talk to Ju Rhyu of Inside the Raum to get the lowdown on the latest Korean beauty updates.

Korean beauty device enters China

Korean beauty device enters China

By Natasha Spencer

The cosmetics machine, hailed as Korea’s most popular tool of its kind, will soon be available in China via an exclusive agreement with Secoo.

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