Working in a collaborative and open way will be pivotal in industry’s push to mainstream circular beauty and future-proof business for years to come, says the founder of UK indie brand Beauty Kitchen.
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Giving the longest life possible to molecules that make up a product is what circularity is all about, and the reuse movement in beauty is a particularly exciting and innovative path forward, says the CEO and founder of US recycling major TerraCycle.
The global beauty industry is working hard to make circularity a mainstream reality, reinventing and reconsidering all aspects of complex supply chains. But what does the future truly hold as industry tries to close the loop?
TerraCycle spin-off Loop has launched its UK pilot e-commerce platform in partnership with Tesco, offering a selection of personal care and beauty brands in waste-free, reusable packaging.