Sales for male grooming in Australia are taking a hit from the decline in men’s shaving, driven by the rise of the ‘hipster’ sub-culture and the increase in popularity of facial hair.
What a jam packed year 2015 has been for the industry! Cosmetics Design has been on the road taking note of the latest innovations and discussing the key issues cosmetics makers are facing in Asia. Here, we’ve condensed all the best bits here for you...
From sophisticated rituals to complex and innovative skin care - male grooming in Asia is BIG. Take for example India, where the latest trend is with facial hair loss treatments rather then the scalp.
According to the University of Western Australia, the more competition men have to deal with, the more flamboyant they become to assert their dominance. In fact, scientists say beards could be a sign of this.
Last year the trend of facial hair seemed to take off and the beard is a ubiquitous sight on any busy high street across Europe and the US; and rather than hurting the men’s grooming sector, there is an opportunity for brands to target and capitalise...
The male grooming category has been promising plenty of opportunities for many years, but it never seems to have delivered, a fact that has been underlined once again by the recent downturn in the category attributed to the fashion for beards and facial...