The growing influence from the millennial generation means that beauty care players need to ensure they are engaging people to deliver a unique experience. With this in mind, CosmeticsDesign-Europe.com spoke with Verna Talcott at Dow Corning to discuss...
The recent Beauty Futures Forum conducted by trends forecasting agency 'The Future Laboratory' identified what we can expect next in terms of original concepts and different ways of targeting beauty consumers post-recession. Here, our expert...
Cosmetics consumers, young and old, offer cosmetics companies great potential if targeted correctly, says Vivienne Rudd, with regards to how differentiation is key for different generations.
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