Algorithm specialist What’s In My Jar has developed an online tool that recommends sunscreens based on skin type, lifestyle and budget – helping consumers navigate clunky, cryptic and often misleading labels built on outdated regulations, its CEO says.
German personal care major Beiersdorf has developed a sunscreen dispensing system that incorporates a UV exposure stamp to alert consumers when product needs to be reapplied.
P&G scientists have found that the use of chelants in shampoos and conditioners will reduce copper levels in hair and ultimately lead to improved hair health, particularly when exposed to ultraviolet radiation.