‘Thinking about beauty in a new way’: How brands are pursuing multi-sensory strategies in the digital world 12-Jan-2023 By Hui Ling Dang From non-fungible tokens to augmented reality, and live commerce to the metaverse, major beauty brands are increasingly pursing multi-sensory strategies in the digital space, according to panel of industry experts.
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![Justhuman has launched its first skin care product. [Justhuman]](/var/wrbm_gb_food_pharma/storage/images/_aliases/wrbm_tiny/publications/cosmetics/cosmeticsdesign-asia.com/headlines/brand-innovation/justhuman-expands-neurocosmetic-portfolio-with-first-skin-care-launch/17662516-1-eng-GB/Justhuman-expands-neurocosmetic-portfolio-with-first-skin-care-launch.jpg)
![Able C&C is strengthening its international presence by expanding its footprint in the Middle East. [Missha]](/var/wrbm_gb_food_pharma/storage/images/_aliases/wrbm_tiny/publications/cosmetics/cosmeticsdesign-asia.com/headlines/business-financial/able-c-c-furthers-global-acceleration-with-middle-east-expansion/17704777-1-eng-GB/Able-C-C-furthers-global-acceleration-with-Middle-East-expansion.jpg)
