Geka Brush launches new range of applicators

By Simon Pitman

- Last updated on GMT

Related tags: Cosmetics

Germany-based cosmetic packging provider Geka Brush has launched a
range of five new applicators made out of soft elastomers.

The company claims that its consumer tests have confirmed 'very good application results'. This is because both the design and the use of the elastomers means that the application perform more hygienically and precisely.

Geka Brush says that the applicators can be used in a variety of packaging formats, and can be made with a variety of colour-coded trimmings that match product requirements.

The company specialises in the development and production of high-grade packaging for liquid cosmetics, focusing particularly on applicators for mascara, lip-gloss and eye make-up, which is the category the new line of applicators is aimed at.

In recent years it has greatly expanded its operations, diversifying into plastic processing, moulding, assembly and decoration to produce complete packaging and application systems for prestige cosmetics houses worldwide.

Geka Brush, which is based in Bechhofen, Germany, has divisions in the US, Japan, UK and France. It recent years it has produced packaging solutions for Boots, Pout, Marks & Spencer, Coty, Clinique, Max Factor and Proctor & Gamble.

Related products

Sustainability: Ingredient Integrity & Impact

Sustainability: Ingredient Integrity & Impact

Croda Europe Ltd | 06-Nov-2017 | Research Study

The drive for transparency on sustainability programmes is putting increased pressures on the chemical industry to develop robust well-rounded initiatives....

Sustainability: Integrating it into Business

Sustainability: Integrating it into Business

Croda | 14-Sep-2017

Making high performance, high quality personal care products with sustainable credentials, addresses consumer needs and creates long term value. Integrating...

Sustainability: Don’t Get Left Behind

Sustainability: Don’t Get Left Behind

Croda Europe Ltd | 09-Aug-2017 | Information Request

Pressure from consumers, governments and non-governmental organisations for companies to adopt more sustainable business practices has never been stronger...

Follow us

Products

View more

Webinars

Indie Pioneers Podcast

Indie Pioneers Podcast