Asian cosmetics Summit to guide brands on lower environmental impact

With a growing population and burgeoning middle-class, Asia has one of the fastest growing markets for cosmetics & personal care products in the world.

However, cosmetic and ingredient firms in the region are under pressure to reduce their environmental footprints.

The Summit, taking place in Hong Kong on 10-11th November will discuss environmental impacts in the context of sustainability metrics, natural ingredients and marketing best-practices. 

Programme will offer advice for each stage of a cosmetic product’s life-cycle...​

For the first time, the Summit​ will discuss the various ways cosmetic brands and ingredient firms can take practical measures to reduce their environmental footprints in Asia.

With the use of case studies; advice and guidance will be offered to those looking to lower their environmental footprint to become more sustainable enterprises.

Kurt Nuebling, CEO and co-founder of Primavera, will kick off the conference with an opening keynote on green innovations.

With some cosmetic brands shying away from sustainability because of concerns about higher costs and low innovation, he will explain how sustainability can spur creativity.

In another seminar, Nuebling will give details on how Primavera has built a carbon positive facility in southern Germany.

Addressing ingredient fraud​

According to the organisers of the event, Organic Monitor, the region is also experiencing ingredient fraud. Rising prices of natural raw materials have led to a number of incidents of mislabeling and adulteration.

Using tea tree oil as a case study, details will be given on analytical techniques to authenticate cosmetic ingredients. Other papers will cover green emulsifiers and surfactants, natural actives and skin whitening ingredients.

By putting the spotlight on this important topic, Asian companies should start making greater strides towards sustainability.