In-cosmetics Asia 2016 numbers at an all-time high

By Natasha Spencer

- Last updated on GMT

In-cosmetics Asia 2016 review
This year’s in-cosmetics Asia event in Bangkok, Thailand, attracts a record high of 8,782 unique visitors and 18% more international attendees.

The 9th edition of Asia Pacific’s leading exhibition and conference for personal care ingredients welcomed attendees and exhibitors to three days of ingredient launches, informative seminars sessions, hands-on demonstrations and the Best Ingredient Awards Innovation ceremony.

8,782 unique visitors visited the Bangkok International & Trade Business Centre (BITEC), Bangkok, Thailand -  the highest number in the show’s nine-year history and an increase from 7,486 in 2015.

Best Ingredient Awards Innovation

Seppic Asia’s Emogreen won the top prize in the functional ingredients category. The judges said that the bio-based emollients from a traceable vegetable origin, which are a fully biodegradable product was “innovative and really needed by the market”​.

The 2016 runners-up were AkzoNobel with ElfaMoist and Evonik with Tego Solve 55.

In the active ingredient category, Japan-based AH&NS was the first ever Asian company to win gold at the in-cosmetics Asia Awards. AH&NS was awarded first place for Aquatide, which feature innovative epigenetic stress management properties. The judges remarked that the product was a “contemporary active suitable for tackling the modern symptoms of urban and psychological stress to the skin”.

This year’s runners-up were Lucas Meyer Cosmetics with Defenscalp and Rahn with Liftonin-Xpert.

The show in numbers

Over the three days, 2,951 visitors travelled from 77 countries, including Malaysia, South Korea, China, the Philippines, India, Indonesia and Japan.

The show saw 385 personal care ingredient suppliers attend, with the best-represented nations being South Korea (62 exhibitors) and China (57), followed by Thailand (44), France (33) and Japan (31).

66 new exhibitors were present this year, alongside a wide variety of personal care giants including Ashland, Croda, Evonik, Lonza, Momentive, Solvay and Wacker.

Senior scientists and R&D representatives from the likes of Amore Pacific, Amway, Beiersdorf, Coty, Procter & Gamble, Rohto Pharmaceutical and Unilever attended the event to display their latest product innovations and discuss upcoming trends.

The Gold Business Programme saw a large group of Senior R&D professionals from companies including L’Oréal, Johnson and Johnson and Shiseido formed the Gold Business Programme, which was hosted by in-cosmetics Asia.

Stephen Lowenstein, Chairman of J.H. Lowenstein (US) and exhibitor, said: “This show is important for us – not only do we meet up with existing contacts, but also see many new customers. Interestingly enough, every meeting we had today was with international visitors from China, Japan, South Korea and Malaysia.”

Latest insights

in-cosmetics Asia’s educational programme saw a host of  marketing trends and regulations sessions that contained expert advice on launching products in the French market and halal cosmetics certification.

Attendees were given up to date insights on a wide selection of current topics prevalent in the APAC market included the potential of anti-pollution and what’s driving the trend now and in the future, as well as skin protection, digital marketing strategies for beauty brands, global ingredient trends and Chinese cosmetic regulations.

Technical presentations on innovative ingredients focused on new ingredients and formulations ranging from antimicrobial agents to anti-pollution, bio-fermentation, blue light and UV protection, colour treatment in hair care, emollients, preservatives, rheology modifiers, silicones and sunscreen applications.

“The far-reaching origins of the visitors, from Japan to the UAE and Russia to Australia, reaffirms in-cosmetics Asia as a truly Asia-Pacific event,”​ concluded Sarah Gibson, Exhibition Director, in-cosmetics Asia 2016.

in-cosmetics Asia will return from 31st October to 2nd November 2017 at the BITEC in Bangkok.

Related topics: Market Trends

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