Taking place on 23-24th November, InnoCosme 2017, will be held at the Shanghai Renaissance Pudong Hotel in China. The event is organised by BMAP (InnoCosme Committee) and supported by China Information Centre of Daily Chemical Industry.
Bio-cosmetics takes off
As the two-day bio-showcase merges biotechnology and cosmetics, it will feature Innovation Driven by Biotech, which has been created directly for industry professionals looking for product differentiation and quality upgrade.
Despite being the second largest cosmetics market in the globe, InnoCosme revealed in a recent press release that is still plagued by a number of challenges, namely “inconsistent quality and similar positioning”. These are particularly prevalent amongst “local players with insufficient efforts into scientific research and technological development”.
Focusing on the regulatory landscape, the informative cosmetics show will examine how “stringent regulations, and more demanding consumers” along with this differentiation and upgrading puts increasing pressure on the “R&D and QC sides of the manufacturers”. As a result, the event aims to “take full account of four key aspects attributing to a successful product, i.e. safety, stability, aesthetics and effectiveness”.
Navigating China’s landscape
Over the course of the two-days, specialists and speakers will concentrate on regulation and legislation, sun care, anti-ageing and anti-pollution. As well as these APAC-relevant trends, it will also explore emerging trends tipped for widespread success, namely skin microbiome and delivery systems in cosmeceuticals, and product customisation.
As China remains at the forefront of cosmetics growth in the Asia-Pacific marketplace (APAC), a key number of specific topics of interest will be delved into. The natural and green cosmetics trend will discuss the core concerns by looking at bioactives and bio-fermentation.
Sensory-based and experiential shopping is also high on the agenda. Brands want to create products with new and exciting sensory characteristics throughout the entire creative process including formulations.
Visitors will also hear more about how manufacturers are striving to balance safety and effectiveness by learning more about R&D and the regulatory aspects of cosmeceuticals.
A number of experts will be on hand to present on a wide-range of topics capturing the latest trends and understanding of core cosmetics concepts:
Sheng Zhu, MD, PHD, Head of Department of Dermatology and Skin Disease, Sichuan Provincial People's Hospital, will provide insights on "Skin Microbiota and Its Implications in Skin Conditions".
Focusing on the rising emergence of the microbiome is Susun An, Team Leader of Safety Research Department, Amorepacific, who will delve into the "Human Microbiome Study: Skin & Scalp".
Rong Chen, Chief Medical Officer of Phagelux, Previously worked as MD of Sanofi, MD of Bayer Asia Pacific Area, VP, Medical Director and Regulatory Director of GSK China/Hongkong Area, will report on "TPhage/Lyase - Current Research and Development on Skin Care"
Finally, Xianghong Yan, Senior Manager/Principal Scientist, SK-II Global Technical Marketing/GC Science Communications will also be on hand to talk about "Applications of Gene Research and Big Data in Anti-aging Skin Care Development".
Intelligent formulations and technological advancement
Innovation in manufacturing and applications are top on the list of aims and objectives for cosmetics producers. As such, there will be a host of brands providing information and education on what’s set to take off in 2018 and cause a stir in the bio-cosmetics space.
Seung Jin Hwang, Efficiency Development Research Institute Minister, LG Household & Healthcare will deliver a talk on "Application of Fermentation Technology for Cosmetics"
JeongCheol Ha, R&D Manager, Kolmar Cosmetics (Beijing) will also share insights on "Advances in Formulating for Novel Skincare Characteristics"
Looking at the traditions of Chinese Medicine is Wei Y. Brian, CEO, WEI Beauty International, who will present a talk "How to Differentiate TCM-based Cosmetic Successfully?"
Personalisation has been huge in the cosmetics world in 2017 and this shows no signs of slowing in 2018 as Danijel Hubman, President & CEO, Alpstories, will share his views on "Formula Technologies and Market Application in Customised Cosmetics".
Li Li, MD, PHD, Department of Dermatology & Centre of Cosmetic Evaluation, West China Hospital, Sichuan University will report on "Establishing and Managing an Effective System for Cosmetic Evaluation".
Tian Tian, R&D Baby Care Asia-Pacific Associate Director, Johnson & Johnson will focus on the mother and baby target audience with a speech on the "Safety Assessment of Mother and Baby Care Products"