Plant-powered hydration: Antipodes unveils clinically tested water gel for dry skin

By Guan Yu Lim contact

- Last updated on GMT

In a clinical test, the Baptise H2O ultra-hydrating water gel was shown to boost skin hydration by 52% among female subjects ©Antipodes
In a clinical test, the Baptise H2O ultra-hydrating water gel was shown to boost skin hydration by 52% among female subjects ©Antipodes

Related tags: antipodes, New zealand, water gel, Dry skin, hydration

New Zealand green beauty skin care company Antipodes has unveiled a natural water gel under its Baptise brand, which has been shown to boost skin hydration by 52% in a clinical test.

Targeted for dry and dehydrated skin types, Baptise H2​O ultra-hydrating water gel is available in New Zealand, Australia, UK, US, China, Japan, Singapore, and Malaysia.

Founder and CEO, Elizabeth Barbalich said: “These (water gels) are a huge trend in the skin care world right now. They have a weightless formulation that feels fresh and light on the skin, while also intensely hydrating​.”

While there are many water gels already in the market, Barbalich told CosmeticsDesign-Asia​ she wanted to create a water gel that was 100% natural, vegetarian and had a focus on clean, New Zealand ingredients.

Plant power

The functional ingredients are derived from plant origins, including hyaluronic acid.

Hyaluronic acid is naturally found in the body and known for its moisture-retaining properties by drawing moisture into the skin and keeping it hydrated.

However hyaluronic acid levels decrease as we age, leaving the skin dry and prone to wrinkles.

In skin care products, hyaluronic acid is still commonly sourced from animal origins, however many natural skin care brands are now utilising plant-based hyaluronic acid in their formulations, derived from microbial fermentation. 

Barbalich said its hyaluronic acid is derived from the fermentation of a bacterium found in soil and roots. 

Another functional ingredient is manuka honey, which Barbalich said has natural humectant properties and ability to also draw moisture to the skin. “It also has antibacterial properties which help to resolve blemishes​.”

It also contains Mamaku black fern for cell renewal and cell turnover, Harakeke gel for instant moisture to the skin, and hibiscus flower extract, which contains organic pyruvic acid, a natural astringent that lifts dead skin cells to brighten and freshen complexion. 

All the ingredients are sourced from sustainable growers in New Zealand.

Science proven

The product was used in a clinical trial consisting of 10 women, aged 38 to 58. It was applied on the subjects’ skin and assessed at 12, 24 and 48 hours.

The gel was shown to increase skin hydration by 52% after 24 hours of application.

The study was conducted by Dermatest Australia, which has been acquired by Eurofins, a cosmetic and personal care testing company.

The firm recommends applying the water gel twice daily (morning and night).

Related news

Show more

Related products

show more

Formulating for Clean Beauty

Formulating for Clean Beauty

Elementis | 26-May-2022 | Product Brochure

Water scarcity and water pollution continues to be a concern for the environment. Every year, about 130 tons of microplastic particles from personal care...

RESTORING FACIAL HARMONY

RESTORING FACIAL HARMONY

Lubrizol Life Science | 23-May-2022 | Product Presentation

Telophi™ biotech ingredient is a biotechnological extract that protects telocytes and proliferating epidermal stem cells from psychological stress to preserve...

Caressense™ biofunctional, powering ageless beauty

Caressense™ biofunctional, powering ageless beauty

Ashland Global Holdings Inc | 01-May-2022 | Data Sheet

For the first time, Ashland researchers reveal a natural bioactive that can activate skin’s sensors of touch, the piezos, to release “feel-good” and anti-aging...

Related suppliers

Follow us

Products

View more

Webinars

Indie Pioneers Podcast

Indie Pioneers Podcast