2 – Rethinking packaging: Amorepacific working to increase use of eco-friendly packaging across all brands
In August, South Korean cosmetics conglomerate Amorepacific was actively working to extend its use of eco-packaging solutions across all its brands as part of its Less Plastics campaign.
The campaign is aligned with the United Nation’s (UN) 2030 Sustainable Development Goals adopted by the UN General Assembly in 2015.
“There is no doubt that plastic makes our lives easier but our reliance on single-use plastic is increasing and now it does more harm than good to us and our environment. Amorepacific felt responsible for plastic pollution and thus joined the global movement to reduce the consumption of single-use plastic,” said Amorepacific’s sustainability management team director Younggon Kim.
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