Riding the K-wave: Shopee to boost premium platform with more K-beauty brands By Amanda Lim 06-Apr-2021 - Last updated on 06-Apr-2021 at 01:39 GMT Facebook Twitter Linkedin Email to a friend Asia E-commerce platform Shopee is aiming to boost its premium beauty offering, with K-beauty brands a particular target, after data showed the category’s rise was showing no signs of slowing. GALLERY: Top 10 APAC cosmetic stories of March 2021 China animal testing: Exemptions for testing on 'ordinary' cosmetics start in May - officials Plant power: Alcohol-free disinfectant uses lemon bush and chamomile to help kill COVID-19 virus Plum opportunities: Filipino brand Native Biologique aims to capitalise on domestic skin care surge Riding the K-wave: Shopee to boost premium platform with more K-beauty brands Marine therapy: Eczema serum developed with stem cell tech claims to repair skin damage in a week Men's beauty habits: Age a key differentiator in cosmetic use among Japanese men - survey 'Ayurveda advancing': Indian brand SoulTree poised for nation-wide retail expansion focusing on sustainability From nice-to-have to need-to-have: Experts say sustainability must be considered a 'cost of doing business' Layer of defence: Kao confirms fine fibre tech's protective abilities against pollution and mask irritation Winner takes all: NZ's Organic Bioactives aiming to grow exposure in Asia after bagging top L'Oréal innovation prize Prev 1 … 3 4 5 6 7 … 11 Next