‘Growth remains our top priority’: Unilever divides up beauty and personal care mega division

Personal care major Unilever has split out its operations into five distinct business units to create a more category-focused company, breaking up its largest division beauty and personal care.

Unilever’s mega beauty and personal care division, worth €21.1bn in 2020​, had now been carved into two distinct units: beauty & wellbeing and personal care. Home care, nutrition and ice cream made up the remaining three groups under the split, with each division set to be “fully responsible and accountable”​ for strategy, growth and profit globally.

‘Crystal-clear accountability for delivery’​

Alan Jope, CEO of Unilever, said the new organizational structure had been developed over the past year and was designed to continue the “step-up”​ the company had seen in performance during this time.

“Moving to five category-focused business groups will enable us to be more responsive to consumer and channel trends, with crystal-clear accountability for delivery,”​ Jope said.

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