The skin-repairing and strengthening abilities of vitamin K, coupled with the insatiable demand for new and exciting ingredients, will spur interest in the “wound healing vitamin”, according to one skin care brand.
Vitamin K is a fat-soluble vitamin that can assist with redness, strengthen capillaries and can help with wound healing.
Skin care brand Biologi believes that vitamin K has the potential to become one of the next big things in skin care ingredients.
Scent Journer has released a line of hand sanitisers with prebiotics to keep up with the post-pandemic premiumisation of the hand care category.
Founder Joyce Lian has observed a gap in the market for hand sanitisers that truly help people who experience this, especially people with skin conditions like eczema.
Her research led her to develop a hand sanitiser with Fensebiome by Lubrizol, a prebiotic peptide that helps to microbiota balance and diversity by increasing beneficial bacteria that is found in healthy skin.
J-beauty brand Meeth is developing a moisturiser for the sensitive bikini line area in collaboration with a group of consumers that personally pitched it to its CEO.
Brand founder and CEO Sonmi handpicked the idea out of over a hundred of pitches over an online event she held in 2020, where she invited her consumers to present product ideas to her.
Sonmi added that the presentation made her confident that releasing such a product would make a difference in the lives of women.
Suntory Wellness has tripled its sales target for Varon after achieving its initial number in the first five months.
In less than six months since its launch, the brand has managed to surpass its initial first-year sales target of JPY300m (USD2.87m) after selling over 200,000 units.
The success has prompted the company to revise its sales target to JPY900m(USD6.14m), which is triple its original goal.
Dr. Groot has launched a shampoo with brewer’s yeast that claims to benefit the microbiome and alleviate hair loss symptoms.
The new range of products contain seven types of pre and probiotics, including lactic acid bacteria and brewer’s yeast.
Specifically, this product contains 29,000 ppm of Beer-Vital Complex, which consists of German brewer's yeast extract and 25 scalp nutrients.