'Historic high': Nivea's premiumisation strategy in China yielding success in face and body categories By Amanda Lim 14-Jun-2023 - Last updated on 14-Jun-2023 at 01:40 GMT Facebook Twitter Linkedin Email to a friend German personal care brand Nivea's premiumisation efforts has helped to increase the average selling prices of its face and body care portfolio. Top stories of May 2023 'That's how we'll get growth': Success of beauty premiumisation key to success ‑ Hindustan Unilever CEO 'A significant negative': SK-II performance hampered by sluggishness in travel retail ‑ P&G L'Oréal on Aesop: Beauty giant eyes 'huge prospective growth' for Aesop in Asia led by China Cosmetics companies 'advised to' phase out PFAS in products and develop alternatives amid tightening regulations ‑ analyst 'Historic high': Nivea's premiumisation strategy in China yielding success in face and body categories 'Sustainable, but fun': Singapore solid beauty start-up stresses importance of product design for market acceptance 'Kind of a reset': Estée Lauder highlights significance of travel retail despite gloomy results in Asia 'All about accessibility': Ex-L’Oréal exec aims to democratise personalised prescription skin care Not horsing around: Tradition, efficacy, and Japan-made quality drive horse oil cosmetic sales 'We must raise the bar': Beauty consumers look to 'invest' while travelling ‑ SK-II CEO Prev 1 … 4 5 6 7 8 … 11 Next