Translating Asian Consumer Insights into Market-Ready Beauty Innovation

Overview


As skincare consumers become more informed, intentional, and ingredient-savvy, purchasing decisions are influenced beyond brand and price to formulation itself. This webinar explores the evolving skincare landscape across APAC through real consumer habits, attitudes, and unmet needs, translating these insights into the ingredients shaping today’s and tomorrow’s formulations.

Learn how consumer insights, together with ingredient functionality, guide brands and formulators in developing beauty innovation across fast-growing, diverse APAC markets, with insights shared by dsm-firmenich.

Key insights you’ll gain: 

· The latest consumer insights on the skincare landscape and momentum in APAC

· A deeper understanding of key skin concerns experienced by APAC consumers

· How unmet consumer needs can be translated into relevant ingredients, illustrated through the latest skin longevity technology, EXOVIVE™ LIFT

This content is provided by dsm-firmenich, and any views and opinions expressed do not necessarily reflect those of CosmeticsDesign-Asia.com

Speakers

Mark Ong
Marketing Intelligence Manager, Beauty & Care APAC
dsm-firmenich

Register now


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