India market for cosmetics could double in value by 2014
The market for cosmetics in India is forecast to double in value by 2014, driven by an emerging urban elite and the increasing female workforce.
News & Analysis on Cosmetics Innovation
The market for cosmetics in India is forecast to double in value by 2014, driven by an emerging urban elite and the increasing female workforce.
According to Dr. Benjamin Punchard, the head of global packaging research at Euromonitor International; “Over the 2005-2020 period the fastest growing countries for skin care packaging were Indonesia, China and India.”
In a crowded and competitive skin care market, consumer giant Unilever has drawn on new packaging and a new formulation of its Vaseline lotions in order to stand out from the crowd.
Beiersdorf has announced the final stage of its restructuring programme, which will include the loss of around 1,000 jobs in its operations worldwide.