News & Analysis on Cosmetics Innovation
According to National Bureau of Statistics, retail sales of cosmetics in China are up 16.5 percent for the first 10 months of 2012, amounting to 107.7 yuan ($17.3 billion) compared to the same time last year.
The Chinese cosmetic company has announced it plans to concentrate on three of its 'super-brands' whilst phasing out its' weaker lines, in a bid to focus on its growth potential in the domestic and international markets.
With packaging potentially playing such a critical role in shaping a beauty consumer’s product choice, cosmetics companies need to adapt to the trends in order to maximise this opportunity.
The Bali National Drug and Food Monitoring Agency (BPOM) is warning consumers to be more cautious when buying cosmetics after finding in a recent operation, a large number of illegal traditional beauty products.