News & Analysis on Cosmetics Innovation
According to various analysts in the Asia-Pacific region, the cosmetics industry in Vietnam, although having established many cosmetics brand names, has been overshadowed by multinational brands, due to a lack of innovation and promotional strategies.
Cosmetics manufacturer Shiseido has developed its latest Zizyphus jujuba fruit extract, commonly known as jujube or red date, that has been proven to help eyelashes grow longer through promoting their growth rate.
This year’s PCHi event, which will take place in Guangzhou, southern China, will host the most comprehensive conference program to date.