News & Analysis on Cosmetics Innovation
Ever been out and about and seen someone pull out the antibacterial handwash for an impromptu clean? It turns out rising awareness of hygiene amongst Australians is driving the growth of the hygiene chemicals market.
The shampoo category is the best of a bad bunch in the Japanese hair care market as it struggles to deal with the declining population and falls behind oral hygiene and men’s toiletries with a CAGR of just 4.0 per cent to 2017.
Last week’s Cosme Tech 2013 event in Tokyo highlighted some of the most innovative and cutting edge Korean finished products that are targeted at the all-important Japanese cosmetics market.
Last week’s Cosme Tech show in Tokyo was already one of the biggest industry trade shows in the world, but next year event organizer Reed Exhibitions Japan want it to be even bigger and more international.
Hair care is not having its best time throughout Asia-Pacific, with all markets hit, and Australia is no different as growth is stuttering slightly, with hair colourants and styling agents emerging as the top categories.