News & Analysis on Cosmetics Innovation
In what has previously been a marginal business in India, deodrants are now on the rise as low-end brands like Diana and Dynamite give the likes of Axe and Engage a run for their money in the ever expanding segment.
Hindustan Unilever has confirmed its intent to expand the company’s direct distribution efforts in India, launching another novel marketing initiative which targets the individual personal care consumer.
Toxicology consultant company Delphic HSE Solutions will open a regional office in Hong Kong, which will help it enter the Asian certification market.