News & Analysis on Cosmetics Innovation
Shiseido has hired former Estée Lauder Asia-Pacific VP, Roxana Daver to manage its global business development unit as it pushes forward with 'Think Global, Act Local' strategy.
According to market researcher 'L2 Think Tank', while China has taken over as the biggest market for e-commerce, most global brands present in the country have failed to capitalize on localized video’s potential.
Japan's efforts to attract as many tourists as possible in the run up to the Olympic Games continues with a new mobile app that allows visitors to translate products into their own language with the swipe of a phone.