Max Factor ventures into augmented reality
P&G-owned Max Factor has teamed up with UK-based visual browser expert Blippar to make the beauty player's almost 500-strong product portfolio fully digitally interactive.
Archives for April 26, 2016
The Philippines clamps down on banned cosmetics ingredients
The FDA in Manila is clamping down on cosmetics that contain ingredients banned under the ASEAN Cosmetics Committee.
Anti-ageing Special Newsletter
Anti-ageing may not reflect consumer sentiment – age management is better
Age management is a more appropriate term to describe the anti-ageing category and better reflects consumer sentiment, as consumers are now embracing their age, according to a market analyst.
France top EU importer of Korean cosmetics
In a new report by the Korea Trade-Investment Promotion Agency (KOTRA), France has been revealed as the primary country for imports of Korean beauty in the EU.
L'Oreal and YouTube look to lead on beauty vlogging
L’Oréal and YouTube are teaming up to launch an online beauty vlogging school, in a move which suggests the global beauty brand is looking to take the lead on the lucrative content channel.