Halal J-beauty: Japanese firm launches make-up brand for Muslim and vegan consumers
Japanese cosmetics firm Race Corporation has launched a colour cosmetics brand to tap into the growing halal cosmetics market in South East Asia.
Archives for February 13, 2020
‘It’s not just about the ingredients’: What is toyyiban and its significance on halal principles
As halal beauty becomes more commonplace in the market, one brand owner believes the halal market is in danger of becoming a ‘soulless’ endeavour without the incorporation of toyyiban.
Social media lull pushes South Korean firm to pursue new opportunities overseas
A K-beauty firm that specialises in viral marketing is exploring new avenues in South East Asia and Japan beauty markets as Korean social media-use plateaus.