
Indie Pioneers Podcast Episode 21
PODCAST – What men want: Co-founder of Shakeup Cosmetics on why we’re finally ‘on the cusp’ of the male beauty boom
On this episode of Indie Pioneers, we’re chatting with Jake Xu, the co-founder of male beauty brand Shakeup Cosmetics about the intricacies of the men’s cosmetics category, and how it has been influenced in recent years by social media, pop culture and...