
Molton Brown Indonesia debut strengthens foothold in luxe fragrance
Kao-owned beauty brand Molton Brown has opened its first flagship store in Indonesia as part of its strategy to expand presence in the Asian luxury fragrance market.
News & Analysis on Cosmetics Innovation
Kao-owned beauty brand Molton Brown has opened its first flagship store in Indonesia as part of its strategy to expand presence in the Asian luxury fragrance market.
K-beauty exports to the US and Japan surged in 2024 while exports to China declined, reflecting shifting trade dynamics.