
How beauty brands can leverage social commerce as TikTok fuels sales
Asia is at the forefront of the social commerce trend, and beauty brands need to adapt as social media platforms replace search engines for product discovery.
News & Analysis on Cosmetics Innovation
Asia is at the forefront of the social commerce trend, and beauty brands need to adapt as social media platforms replace search engines for product discovery.
Malaysian skin care brand FaceAnne has recently debuted in the local market with products that cater specifically to the needs of Malaysian consumers, including formulations with a cooling effect for the hot climate.