Global integrated agency Impero has researched how challenger brands can redefine beauty advertising for younger consumers. Its Head of Strategy Charlotte Willcocks shared her insights.
As we move into the new year, CosmeticsDesign-Asia sits down with industry leaders and upcoming players about five trends that are going to have a major impact on the Asia Pacific beauty and personal care industry in 2021.
As the beauty industry anticipates a rise in indie brands, we spoke to Sharon Kwek, Senior Innovation and Insights Analyst, Beauty and Personal Care, Mintel, about what we can expect from the not-so-small-timers.
The optical technology platform developed by Cambridge Consultants is bringing top-of-the-line skin data analysis in to the hands and homes of beauty consumers. Cosmetics Design caught up with Edward Brunner, head of Asia consumer business for the company,...
Late last year the global salon products company announced the signing of a deal to buy Oribe Hair Care. As part of the agreement, brand co-founder Daniel Kaner will join the Kao management team as president of Oribe.
In our special newsletter on fragrance, science and innovation, we explore how culture is proving a popular brand story for many companies in APAC, to help communicate values and appeal to changing and growing consumer needs.
Marketing its open innovation consultancy and ahead of its presentation at the upcoming in-cosmetics Asia event, we caught up with Mário Braz de Matos and Joël Céré of Flying Fish Lab to ask about the company’s success to date and its approach to tackling...
We talked to Philip Hwang, Brand Strategy Director at Brandimage some more about how APAC is embracing the fragrance sector and how brands can leverage cultural heritage to make an impact.
Since early this year, Cosmetics Design has been publishing the Indie Beauty Profile column weekly, showcasing the inspiring work of cosmetics and personal care entrepreneurs and their innovative brands. Now after nearly 30 installments, we pause to reflect...
After exploring how new experiences are set to dominate K-beauty in the US, we spoke to David Tyrrell, Global Skincare Analyst, Beauty & Personal Care at Mintel about how innovations using social media, cultural influences and educational messages...
As the Speak Easy report by Mindshare and J. Walter Thompson Innovation Group identifies voice technology as being more powerful than typing messages when it comes to developing customer relationships, we look at the report’s four main takeaways.
The Speak Easy study, managed by media and marketing firm, Mindshare, and creative think tank, J. Walter Thompson Innovation Group, have released its report outlining how brands should incorporate voice activation and tech into their propositions to build...
Whether from natural-first indie brands like Evelyn Iona or top beauty industry companies like L’Oréal, color cosmetics formulated partially or entirely with natural ingredients are gaining popularity. And effective all-natural color has arrived or is...
Japanese cosmetics speciality chemical provider, Nikkol, finalises the formation of its joint venture with industrial US bioscience providers, Amyris, commercially labelled as Aprinnova.
Last summer Revlon got into the prestige beauty business in a big way by acquiring Elizabeth Arden. Some two years before that deal, Elizabeth Arden invested in an Air Paris rebranding scheme that wisely leveraged the potential of content, sharing and...
As UK supermarket giant, Asda, is set to become the country’s first big store to offer halal cosmetics to its customers, we look at how the global marketplace is embracing Asian trends.
With digital channels offering consumers a fast, reliable and authentic insight into their favourite brands, the prestige beauty manufacturer is maximising its awareness in the Chinese marketplace.
The Indian LED lighting and mobile accessories brand, Shree Sant Kripa (SSK) Group, has launched into the personal care area by promoting new grooming habits for the country’s younger generation through its latest division, Syska Personal Care.
In January, we reported the top trends set to make an impact in 2017. In this three-part article, we revisit each trend in more depth with Belinda Carli, Director, Institute of Personal Care Science, to delve a little deeper.
In the second part of this article, we explore two more key trends making it onto Euromonitor International’s list of the top 10 global consumer trends for 2017 and take a look at what an authentic brand is and what personalised products are.
Looking ahead to the next 12 months, we spoke to David Luttenberger, Global Packaging Director at Mintel about this year’s top packaging trend predictions.
As China has enjoyed strong growth in recent years to become the world’s second largest market, we spoke to Delon Wang, Manager of Asia Pacific Trends, Mintel, on market research predictions for the nation in 2017.
A recent study conducted by ICLP, a marketing company specialising in building consumer loyalty, reveals that 75% of Singaporean consumers demand personalised rewards from retailers in exchange for brand loyalty.
This week Estée Lauder announced that it will pay over $1bn for the millennial-facing color cosmetics brand—a deal that will likely be complete by the end of the year.
As consumer research shows K-beauty’s popularity is not reflected in Thailand, we round up our analysis of the influential Korean trend by looking at how it has reached its current levels of demand in Korea and why these may not be imitated in other countries.
Emami, a major domestic personal care player in India, has announced a further addition to its ever-expanding portfolio with the launch of a new range of deodorants.
Korean beauty giant AmorePacific has record an operating profit of 30.7% for the first quarter, thanks to sales growth both domestically and abroad, according to the company.
Dove has launched the first campaign from its ‘Masterbrand’ directed specifically at consumers in India, in a move which confirms the country’s rising prominence for personal care players.
Social media platform WeChat is enjoying explosive growth globally, and now offers beauty brands an essential branding opportunity in China, according to a new report by L2.
Clothing, household goods and cosmetics retailer Muji has China to thank for its record profit in the last financial year of $192 million (US), according to Satoru Matsuzaki, president of the brand’s operator.
The social network has been sharing data recently that suggests beauty and hair care brands do particularly well with consumers on its platform, and new numbers show video content there has boosted purchase intent for L’Oréal shoppers.
Skin care brand Dove has enjoyed strong success over the years for its ‘Real Beauty’ marketing, and is now pushing focus on this campaign within India.
On the back of the success of its naturals brands, Australian beauty company BWX has seen robust domestic growth, and is now reportedly gearing up for a move into China.
Long-established Korean beauty brands are having to adapt their approach to court younger consumers, to avoid missing out on the huge growth potential they offer the sector.
Brands and manufacturers are constantly innovating packaging as they look to engage consumers and build brand loyalty, and this is seeing six key trends influence the sector, according to market research firm Mintel.
Despite the holiday season having descended upon us at a rapid rate, there’s yet to be a slowdown from the cosmetics industry in Asia Pacific. Here, Cosmetics Design reminds our readers of this year's biggest business developments…
According to Shiseido CEO Masahiko Uotani, although Japanese beauty brands are on top of technology, functionality and service, there's still some work to be done on brand identity and connecting with the consumer.
Unilever flexes its skin care muscle once again this time agreeing to buy clinical brand Murad, as it looks to further enhance its position in the market and ‘complement’ recent acquisitions.
Although various green brands have boycotted China, Organic Monitor reports that the market remains the most prominent in Asia, which also brings its own challenges.
Whether working out, meditating or making healthy purchasing decisions, consumers today are taking better care of their health. This shift in behaviour has impacted the cosmetics industry, particularly with organic or natural demand.
Estée Lauder was powering ahead of its competitors with breakneck speed until recently, but an analyst’s note underlines the need to spend more on promotional activities to secure a return to growth.
The importance of packaging in creating identity for men’s grooming means there is set standards for brands to conform to; but opportunities lie in standing out from the traditional offerings and communicating innovation.
The China Beauty Expo will highlight innovation in new Asian brands with a dedicated floor area that will platform the latest launches thanks to a partnership with Centdegres.
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