Voice of the Industry

Data is power: Indie beauty brands get personal with big data

Data is power: Indie beauty brands get personal with big data

By Amanda Lim

With an ocean of information that can chart consumer behaviour and reveal their innermost desires, big data is empowering indie beauty brands to create truly one-of-a-kind products and services that take bespoke beauty to a whole new level.

Indies' unconventional approach to body care

Editor’s Spotlight

Indies' unconventional approach to body care

By Deanna Utroske

While much of the cosmetics and personal care industry is preoccupied with flashier categories (like color and skin care) and emerging technologies (like microbiome-friendly ingredients), an astute group of independent personal care brand leaders are...

Are free-from products creating harm or safety?

Are free-from products creating harm or safety?

By Natasha Spencer

Free-from claims are designed to provide reassurance to safety and health-conscious consumers, which, in turn, help build trust and confidence in their purchasing decisions. But are they proving successful? Or is the real harm in the nature of these free-from...

Why indie brands are embracing crowdfunding

Why indie brands are embracing crowdfunding

By Natasha Spencer

Indie brands may well be perceived as the welcome disrupters of the beauty world. These small, often independently-funded outlets, are making a big impact on cosmetic aficionados.

Lead in cosmetics: The real story

Exclusive interview - Part 2

Lead in cosmetics: The real story

By Natasha Spencer

Are cosmetic product reports accurate in their representation of lead in cosmetics? We ask Belinda Carli, Director, Institute of Personal Care Science what the reality is.

Why are we finding lead in cosmetics?

Exclusive interview: Part 1

Why are we finding lead in cosmetics?

By Natasha Spencer

There are regular reports of product recalls and removals from within the cosmetics marketplace because lead has been detected.

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