Launchmetrics thinks so. The data analytics company launched a new brand decisioning platform today called Insights by Launchmetrics that promises to help beauty brands spend smarter on marketing as well as to compare and contrast a beauty brand’s performance...
Global commerce consultancy, Wunderman Thompson Commerce, reveals how the retail giant’s market share dominance drops amongst the Gen Z demographic who do not have the same level of loyalty towards the e-tailer as older shoppers.
Global trade has seen some big changes in recent years, highlighted by massive shifts in international trade agreements that have impacted many areas of business, including the beauty and personal care industry.
On 24th-25th June, we held our inaugural Cosmetics Design Summit on the skin microbiome in Amsterdam to ask, converse and answer the questions dominating the new space that meets beauty, health and wellness.