As part of its ambitions to grow its brand footprint on a global
basis, Germany-based Beiersdorf says it wants to up its
investment for marketing and advertising in the US market.
Maesa (previously Parfum d'image) has announced plans to create a
Shanghai subsidiary to expand the company's business in China after
successful first quarter results.
Avon Products has filed a new report with the US Securities and
Exchange Commission (SEC) outlining the latest initiatives for its
ongoing restructuring plan, leading to further charges of up to
$15m for redundancy and organizational...
With Avon in the midst of a major restructuring CEO Andrea Jung
says that savings are going to be poured back into the company's
future, with research and development, the internet and advertising
targeted for major investment.
Having received the first license for a foreign-owned company to
resume direct sales of cosmetic products in China, Avon added more
than 33,000 new sales staff to its workforce there last month,
according to data from the Chinese...
Global cosmetics giant Beiersdorf has announced the next step in
its restructuring plan with plans to sell off the production and
logistics facilities for its France-based affiliate.
As part of on-going restructuring to its supply chain and general
operations Beiersdorf is putting its Hirtler soap manufacturing
facility up for sale.
A record financial year for LVMH Moet Hennessy Louis Vuitton, is
supported by a strong performance from the company's cosmetics and
fragrance operations, boosted by the Dior brand as well as an
increasing market share for its...
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