International beauty major The Estée Lauder Companies and French luxury fashion house Balmain have entered into a license agreement to collaboratively develop and launch an inclusive prestige beauty line next year.
UK clothing majors Next and Boohoo have made a wise decision edging into online beauty with own-brand ranges given tightening consumer budgets and the unstoppable e-commerce boom, says GlobalData.
British-based Indie Brand BYBI is on a mission to mainstream sustainable beauty and believes lots can be learned from fashion and kick-started through packaging.