By Belinda Carli, Director, Institute of Personal Care Science
We use personal care products every day, and trial new products as we need or hear about them. What you may not realise is there are some interesting consumer habits somehow hard-wired into our brains that even the most seasoned Cosmetic Chemist finds...
Researchers at Seoul National University constructed a nose device with sensors that can smell in much the same way humans do. It’s a technology with implications for many industries, not the least of which is perfume.
New research carried out at Duke University suggests that everyone’s sense of smell is unique, which may throw new light on how to develop fragrance with the right balance of olfactory elements.
Is it the smell of the fragrance, the image of the brand or the way they are communicated? Industry experts took the stage at the third IFRA UK Fragrance Forum to discuss.
Swiss fragrance and flavors giant Givaudan will open a new perfume
creation centre in East Hannover, billed as the most
technologically advanced facility of its kind.
Quest International, one of the worlds leading creative flavours
and fragrances businesses, has published a new study detailing the
secret of the human relationship with scent - research that could
lead to more targeted fragrances.