Global personal care players are reporting the Russian cosmetics market to have slowed down due to sanctions imposed on Russia by western countries as well as the ongoing military conflict in Ukraine.
European cosmetic companies, including L'Oréal and Beiersdorf are keeping an eye on the current political crisis in Ukraine, but are reporting no disruption to their operations in and exports to the country.
Consumer goods giant Unilever could end the year on a high after the Russian Federal Antimonopoly Service granted it permission to acquire Russia’s biggest cosmetics manufacturer, boosting the company’s presence in emerging markets.
As part of plans to extend its footprint outside the domestic market in Japan, Shiseido has launched the Tsubaki hair care line into the Russian market this month.
Beiersdorf reported solid group sales growth, driven by big gains for its industrial adhesives unit, Tesa, and more modest increases in its consumer products division.
International Flavors and Fragrances cut the ribbon on a new facility in Moscow, which will help it get closer to its customers and understand tastes in the high-potential Russian market.
With the growth of cosmetics sales continuing in most of the major developing markets new opportunities continue to proliferate for niche cosmetic players, but now is the time to get in on the act.
Male grooming is motivated by work and social situations and
related to ideas of status advancement; however attitudes vary
across countries, according to a Beiersdorf survey.
Amway has broken into the Russian market in a bid to tap into huge
consumer growth. The direct sales company is aiming to establish a
sales force for its range of cosmetics and household products from
centres based in Moscow and Nizhni...