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This is what an independent beauty brand looks like

This is what an independent beauty brand looks like

By Deanna Utroske

Since early this year, Cosmetics Design has been publishing the Indie Beauty Profile column weekly, showcasing the inspiring work of cosmetics and personal care entrepreneurs and their innovative brands. Now after nearly 30 installments, we pause to reflect...

Alibaba counterfeit products

Alibaba teams up to remove counterfeit products

By Natasha Spencer

French luxury group, Kering, and e-commerce marketplace, Alibaba Group, partner to engage in joint enforcement actions to prevent online and offline cosmetics infringements and protect intellectual property rights. 

Estée Lauder praised for digital achievements in China

Estée Lauder praised for digital achievements in China

By Natasha Spencer

With digital channels offering consumers a fast, reliable and authentic insight into their favourite brands, the prestige beauty manufacturer is maximising its awareness in the Chinese marketplace.

Benefit cosmetics loses trademark fight

Benefit cosmetics loses trademark fight

By Simon Pitman

A businesswoman has won her battle against Benefit Cosmetics, successfully blocking the company’s use of the term ‘Brow Bar’ exclusively in Australia.

Vietnam’s cosmetic industry struggles to revive domestic brands

Vietnam’s cosmetic industry struggles to revive domestic brands

By Michelle Yeomans

According to various analysts in the Asia-Pacific region, the cosmetics industry in Vietnam, although having established many cosmetics brand names, has been overshadowed by multinational brands, due to a lack of innovation and promotional strategies.

Reuters special report guides brands on avoiding pitfalls in Asia

Reuters special report guides brands on avoiding pitfalls in Asia

By Michelle Yeomans

Market research firm Reuters has compiled a special report on how multinational companies can develop successful brand strategies in South Korea and how they can avoid potential pitfalls that minimise profitability, dilute brand value and erode competitive...

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