Retail major A.S. Watson has grown digital beauty engagement across Superdrug and ICI PARIS XL with an AI-powered skin advisor tool co-developed with Finnish beauty tech firm Revieve – an innovation it plans to rollout across Asia next year.
Retail major Walgreens Boots Alliance has unveiled a series of UK high street investments in recent months, but focus and investment must now be directed towards e-commerce if the retailer wants to remain competitive, says an expert.
In this round-up of the top five stories on the digital developments in beauty, we highlight A.S. Watson insights on the future of it omnichannel retail business, SK-II’s strategy to forging closer connections online and how P&G narrows the online...
Beauty continues to chase the digital boom most recently propelled by COVID-19, and creating engaging, impartial and authentic retail spaces is vital to success, says the head of onsite experience at Feelunique.
A study analysing Sephora and Ulta Beauty’s Twitter activity and networks has suggested cosmetic brands only have limited control over communications within their networks, opening up important points of discussion for industry, the researchers say.
The UK-based ecommerce company partners with and purchases lifestyle, fashion, nutrition, and beauty brands to help them win in the D2C marketplace. And that’s exactly where this popular prestige skin care brand is going.
The Indonesian beauty market one of South East Asia’s biggest opportunities, but despite the low barriers to entry via cross-border e-commerce, cosmetic companies must take note of the market’s set of unique challenges.
In the cosmetics and personal care business today, DTC mailing and retail drop shipping are not uncommon, especially not since the Coronavirus pandemic. But sustainable beauty packaging remains elusive. Founders Rebecca Percasky and Kate Bezar believe...