There are opportunities for beauty brands to help counter fatigue through self-care, provide experimentation and empowerment and support consumers as they seek to reinvent themselves and express their individuality, according to Mintel.
South Korean retailer Olive Young data has revealed that facial guasha sales have increased over six times in the first half of the year, signalling the growing importance of self-care among beauty consumers.
The ongoing COVID-19 pandemic has shaped and accelerated consumer priorities in beauty, and self-care, skin nourishment and playful colour have gained ground as key movements industry must consider, says Avon’s global trend forecaster.
Researchers have found that not performing adequate cosmetic care of skin, hair, and could have significant negative psychological impacts amid the pandemic.
The post-COVID new normal taking shape before our eyes is drastically altering consumer sentiment and behaviour in enigmatic ways, but the primal need for healing and renewal will drive cosmetic beauty colour selection in the approaching years, according...
Listen to Beauty 4.0 - A Podcast by CosmeticsDesign-Europe - as part of our Special Edition on Beauty Tech
Combining beauty tools with topicals for enhanced efficacy and improved usability is a gap in the market with plenty of promise that brands haven’t quite found yet, says Jo Barnard, founder and creative director of Morrama.
London-based startup South West Brands is primed to launch its first two cannabidiol (CBD) beauty brands after raising enough capital to kickstart business, a move its CEO says is the start of plans to develop a house of compelling brands that can democratise...
Singapore natural and organic beauty brand Basic Theory is looking to launch a raft of new products and expand into new Asian markets to maintain 2020’s momentum where it saw a 30% surge in sales.
Australia-based wellness company endota has expanded its network into Canada and New Zealand on the back of growing demand for green beauty and self-care.
Curiosity for digital, a need for inclusivity and heightened demand for green beauty are just some of the key trends set to shape the European, Middle East & African beauty market next year – here are our Top 5 EMEA trends to watch.
![Olive Young data has revealed that facial guasha sales have increased over six times in the first half of the year. [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/headlines/market-trends/olive-young-facial-guasha-sales-increase-six-fold-in-the-first-half-of-2022/15664752-1-eng-GB/Olive-Young-facial-guasha-sales-increase-six-fold-in-the-first-half-of-2022.jpg)
![The ongoing COVID-19 pandemic has accelerated many mass beauty movements, including the increased focus on self-care, skin health and joy in colour cosmetics [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-europe.com/article/2021/12/15/avon-global-trends-highlight-beauty-as-therapy-skin-health-and-return-of-colour-key-for-2022-and-beyond/13096701-1-eng-GB/Avon-global-trends-highlight-beauty-as-therapy-skin-health-and-return-of-colour-key-for-2022-and-beyond.jpg)
![Not performing adequate cosmetic care of skin, hair, and could have significant negative psychological impacts, says study. [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/headlines/formulation-science/beauty-and-mental-health-reduced-cosmetic-habits-during-covid-19-lead-to-increased-irritability-stress/12774075-1-eng-GB/Beauty-and-mental-health-Reduced-cosmetic-habits-during-COVID-19-lead-to-increased-irritability-stress.jpg)
![The COVID-19 crisis will have a lasting impact on colour trends to come, with newfound appreciation for colours that reassure, balance and give consumers hope [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-europe.com/article/2021/06/30/wgsn-colour-trends-2023-predict-reassuring-blues-and-planet-friendly-pigments/12608818-1-eng-GB/WGSN-colour-trends-2023-predict-reassuring-blues-and-planet-friendly-pigments.jpg)
![ndota Spa is stepping up its presence in China by launching its flagship stall on Tmall Global. [endota]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/headlines/formulation-science/endota-to-reinforce-presence-in-china-with-launch-of-tmall-global-flagship-store-in-early-2021/12069180-1-eng-GB/endota-to-reinforce-presence-in-China-with-launch-of-Tmall-Global-flagship-store-in-early-2021.jpg)
![Basic Theory is looking to launch a raft of new products and expand into new Asian markets. [Basic Theory]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/headlines/business-financial/basic-theory-looks-towards-business-expansion-after-covid-19-drives-sales-up-by-over-30-in-2020/12069316-1-eng-GB/Basic-Theory-looks-towards-business-expansion-after-COVID-19-drives-sales-up-by-over-30-in-2020.png)
![endota has expanded its network into Canada and New Zealand on the back of growing demand for green beauty and self-care. [endota]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/headlines/market-trends/endota-taps-into-green-beauty-and-self-care-trend-for-canada-and-new-zealand-expansion/12061317-1-eng-GB/endota-taps-into-green-beauty-and-self-care-trend-for-Canada-and-New-Zealand-expansion.jpg)
![Kao has to focus on prestige beauty and makeup to drive growth. [Kanebo]](/var/wrbm_gb_food_pharma/storage/images/_aliases/wrbm_tiny/publications/cosmetics/cosmeticsdesign-asia.com/headlines/business-financial/kao-to-focus-on-prestige-beauty-makeup-to-drive-beauty-profits-in-q2/16424903-1-eng-GB/Kao-to-focus-on-prestige-beauty-makeup-to-drive-beauty-profits-in-Q2.jpg)
![Watsons is focusing digital marketing efforts on WeChat to stay connected and build communities with its consumer base. [Watsons]](/var/wrbm_gb_food_pharma/storage/images/_aliases/wrbm_tiny/publications/cosmetics/cosmeticsdesign-asia.com/headlines/brand-innovation/watsons-china-centres-digital-strategy-around-wechat-ecosystem-to-stay-connected-with-shoppers/16424957-1-eng-GB/Watsons-China-centres-digital-strategy-around-WeChat-ecosystem-to-stay-connected-with-shoppers.jpg)
![China news updates from Estée Lauder, L’Oréal, Nivea and more. [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/wrbm_tiny/publications/cosmetics/cosmeticsdesign-asia.com/china/china-focus-latest-developments-in-china-s-booming-beauty-market12/16428221-1-eng-GB/China-focus-Latest-developments-in-China-s-booming-beauty-market.jpg)
