Beards are a growing market in men’s grooming
Last year the trend of facial hair seemed to take off and the beard is a ubiquitous sight on any busy high street across Europe and the US; and rather than hurting the men’s grooming sector, there is an opportunity for brands to target and capitalise on this trend. Here we take a look at some products that are catering to this trend in 2015.
![Indus Valley is working to corner 30% of India's online premium boxed hair colour market. [Indus Valley]](/var/wrbm_gb_food_pharma/storage/images/_aliases/wrbm_tiny/publications/cosmetics/cosmeticsdesign-asia.com/article/2024/07/26/indus-valley-aims-to-secure-30-of-india-s-online-premium-hair-colour-market-with-organic-offerings/17594932-5-eng-GB/Indus-Valley-aims-to-secure-30-of-India-s-online-premium-hair-colour-market-with-organic-offerings.jpg)
![[Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/wrbm_tiny/publications/cosmetics/cosmeticsdesign-asia.com/china/china-focus-latest-developments-in-china-s-booming-beauty-market25/17606695-1-eng-GB/China-focus-Latest-developments-in-China-s-booming-beauty-market.jpg)
![Kosé has launched makeup brand Visée in Singapore as part of plans to reinforce its position in SEA. [Visée]](/var/wrbm_gb_food_pharma/storage/images/_aliases/wrbm_tiny/publications/cosmetics/cosmeticsdesign-asia.com/headlines/business-financial/visee-singapore-kose-aims-to-enhance-brand-visibility-in-sea-with-new-launch/17587264-1-eng-GB/Visee-Singapore-Kose-aims-to-enhance-brand-visibility-in-SEA-with-new-launch.jpg)
![ble C&C is set on reinforcing its competitiveness in China’s beauty market. [Missha]](/var/wrbm_gb_food_pharma/storage/images/_aliases/wrbm_tiny/publications/cosmetics/cosmeticsdesign-asia.com/headlines/business-financial/able-c-c-aims-to-strengthen-competitiveness-in-china-through-online-expansion-kol-collabs/17591626-1-eng-GB/Able-C-C-aims-to-strengthen-competitiveness-in-China-through-online-expansion-KOL-collabs.jpg)
![LG H&H genetic study says 23 genetic regions affect natural skin tone. [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/wrbm_tiny/publications/cosmetics/cosmeticsdesign-asia.com/article/2024/07/23/lg-h-h-discovery-of-genetic-skin-tone-factors-in-east-asians-potentially-key-to-skin-radiance-developments/17587210-1-eng-GB/LG-H-H-discovery-of-genetic-skin-tone-factors-in-East-Asians-potentially-key-to-skin-radiance-developments.jpg)
![DR.CI:LABO expects brand-supplier partnerships gain more public prominence as consumers interest in skin care grows online. [Dr.Ci:Labo]](/var/wrbm_gb_food_pharma/storage/images/_aliases/wrbm_tiny/publications/cosmetics/cosmeticsdesign-asia.com/article/2024/07/22/brand-supplier-partnerships-will-come-to-the-fore-amid-the-online-skin-care-landscape-dr.ci-labo/17576755-1-eng-GB/Brand-supplier-partnerships-will-come-to-the-fore-amid-the-online-skin-care-landscape-DR.CI-LABO.png)