4. Lancôme Blanc Expert Derm Crystal
British Hollywood starlet Emma Watson was forced to respond to criticism over a “skin whitening” advert.
The famously woke actor had come under fire from fans for being the face of Lancôme's “Blanc Expert” line in Asia.
She said she no longer models in beauty product adverts which "do not always reflect the diverse beauty of all women" following brickbats she received in 2017 after the 2011 commercial resurfaced.
Lancôme refers to the line as a “skin brightening” product and explains that it is for removing pigmentation marks and dark spots rather than bleaching skin. In one particular product, Lancôme describe the range as “the next generation dark spot correctors from the No. 1 whitening brand in Asia”.