Brand Innovation

Image: Getty

6 hair care brands focusing on ingredients innovation

By Kirsty Doolan

Hair care is officially the category to watch in 2024, with an increased focus on scalp health, scientific innovation, and cutting-edge ingredients. Take a look at these brands that are innovating in this space...

Uni K Wax © PonyWang Getty Images

Uni K Wax founder discusses brand's innovation in hair removal category

By Cassandra Stern

With its proprietary all-natural pine resin wax, unique application methods, and innovation in comprehensive gender-neutral hair removal services, Uni K Wax founder Noemi Grupenmager discusses the brand’s commitment to disrupting the hair removal space...

Samaras said that Unilever R&D has around 12,000 microbiome samples from consumers of all ages, from all over the world, to get the fullest understanding of the skin

Innovating for Generation Alpha: Q&A with a Unilever R&D expert

By Kirsty Doolan

While the ‘tweens in Sephora’ headlines have raised a lot of eyebrows and some deeper concerns, it’s clear that Generation Alpha has a thirst for beauty products based on science and can potentially alter the future industry landscape.