Smaller beauty brands aiming to make a difference with sustainable packaging will encounter hurdles such as astronomical costs and a lack of reliably sustainable solutions, but two brand owners urge that overcoming the challenges are vital for the eco-movement.
Malaysian cosmeceutical brand B&B Labs has introduced a microbiome-friendly hygiene range to tap into the trend of hand care premiumisation that has arisen in the aftermath of the novel coronavirus (COVID-19) outbreak.
New Zealand green beauty skin care company Antipodes has unveiled a natural water gel under its Baptise brand, which has been shown to boost skin hydration by 52% in a clinical test.
Australian sun care brand The Kind Sunscreen is exploring new opportunities for its waterless ocean-safe mineral sunscreen among eco-conscious consumers at home and abroad.
Singapore-based beauty brand Ange Gardien has launched a colour cosmetic range adapted to the consumer needs and concerns brought about by the novel coronavirus (COVID-19) pandemic.
MyGlamm has unveiled a 3,000sqft experiential flagship store in Mumbai to further the company’s growth ambitions in India’s fast recovering beauty market.
A newly launched Singapore skin care brand believes its proprietary encapsulation tech can maximise anti-aging results because it seeks out and deploys ingredients exactly where collagen and elastin reside in the skin.
Kao Corporation has conducted new research into fine fibre technology and its ability to tackle the ‘serious’ consumer concern for pigmentation spot coverage.
International beauty major L’Oréal is set to launch a digital version of the shade finder technology behind its customised foundation Le Teint Particulier by Lancôme – a move it says will broaden access to this inclusive beauty offering.
International beauty major L'Oréal has developed a line of solid shampoo bars under its Garnier brand that it is launching across Europe, a move it says takes the green alternative squarely into mass beauty.
In this episode of Indie Pioneers, CEO of bespoke perfumery Maison 21G discusses her consumer-centric approach to the retail journey online and offline, as well as how the perfume industry is set to undergo considerable change.
A Singapore-based brand is eyeing opportunities in the South East Asian region on the back of its proposition to bring holistic and enjoyable beauty routines to those who suffer from skin conditions like eczema.
India-based brand Minimalist is aiming to drive the growth of its brand by focusing efforts on educating the nation’s consumers about clean beauty skin care.
Australian brand Golden 8 looking to capitalise on the healing properties of crocodile oil by targeting new opportunities in Asia’s sensitive skin care market.
![Emma Lewisham and Organic Riot owners urge small brands to overcome the challenges as it is vital for the eco-movement. [GettyImages]](https://cdn-a.william-reed.com/var/wrbm_gb_food_pharma/storage/images/publications/cosmetics/cosmeticsdesign-asia.com/article/2020/12/03/overcoming-sustainable-packaging-hurdles-crucial-for-smaller-brands-to-aid-circular-beauty/11998857-1-eng-GB/Overcoming-sustainable-packaging-hurdles-crucial-for-smaller-brands-to-aid-circular-beauty_news_teaser_medium.jpg)
![Kao has piloted a beauty counselling service in Japan based on RNA monitoring technology it developed last year. [Getty Images]](https://cdn-a.william-reed.com/var/wrbm_gb_food_pharma/storage/images/publications/cosmetics/cosmeticsdesign-asia.com/headlines/brand-innovation/kao-pilots-skin-analysis-service-based-on-its-non-invasive-rna-monitoring-tech/11980910-1-eng-GB/Kao-pilots-skin-analysis-service-based-on-its-non-invasive-RNA-monitoring-tech_news_teaser_medium.jpg)
![B&B Labs has introduced a microbiome-friendly hygiene range to tap into the trend of hand care premiumisation. [B&B Labs]](https://cdn-a.william-reed.com/var/wrbm_gb_food_pharma/storage/images/publications/cosmetics/cosmeticsdesign-asia.com/headlines/brand-innovation/care-and-protect-b-b-labs-launches-microbiome-friendly-hand-care-range-to-keep-up-with-increasingly-discerning-consumer-needs/11988447-1-eng-GB/Care-and-protect-B-B-Labs-launches-microbiome-friendly-hand-care-range-to-keep-up-with-increasingly-discerning-consumer-needs_news_teaser_medium.jpg)
![The Kind Sunscreen is exploring new opportunities for its waterless ocean-safe mineral sunscreen. [The Kind Sunscreen]](https://cdn-a.william-reed.com/var/wrbm_gb_food_pharma/storage/images/publications/cosmetics/cosmeticsdesign-asia.com/headlines/brand-innovation/the-kind-sunscreen-tapping-on-regional-sustainable-beauty-concerns-with-waterless-ocean-safe-sunscreen/11941611-1-eng-GB/The-Kind-Sunscreen-tapping-on-regional-sustainable-beauty-concerns-with-waterless-ocean-safe-sunscreen_news_teaser_medium.jpg)
![Ange Gardien has launched a colour cosmetic range adapted to current COVID-19 climate. [Ange Gardien]](https://cdn-a.william-reed.com/var/wrbm_gb_food_pharma/storage/images/publications/cosmetics/cosmeticsdesign-asia.com/headlines/brand-innovation/ange-gardien-adapts-make-up-line-to-be-more-practical-and-relevant-during-pandemic/11981000-1-eng-GB/Ange-Gardien-adapts-make-up-line-to-be-more-practical-and-relevant-during-pandemic_news_teaser_medium.jpg)
![MyGlamm has unveiled a 3,000sqft experiential flagship store in Mumbai. [MyGlamm]](https://cdn-a.william-reed.com/var/wrbm_gb_food_pharma/storage/images/publications/cosmetics/cosmeticsdesign-asia.com/article/2020/11/30/myglamm-goes-all-out-for-growth-by-launching-india-s-largest-experience-driven-beauty-store/11963541-1-eng-GB/MyGlamm-goes-all-out-for-growth-by-launching-India-s-largest-experience-driven-beauty-store_news_teaser_medium.jpg)
![Kao conducts research into fine fibre tech for colour cosmetics. [Kao Corp]](https://cdn-a.william-reed.com/var/wrbm_gb_food_pharma/storage/images/publications/cosmetics/cosmeticsdesign-asia.com/headlines/formulation-science/kao-study-shows-fine-fibre-tech-ability-to-enhance-make-up-pigmentation-coverage/11941461-1-eng-GB/Kao-study-shows-fine-fibre-tech-ability-to-enhance-make-up-pigmentation-coverage_news_teaser_medium.png)
![Brand aims to bring holistic and enjoyable beauty routines to those who suffer from skin conditions like eczema. [Exzma Skincare]](https://cdn-a.william-reed.com/var/wrbm_gb_food_pharma/storage/images/publications/cosmetics/cosmeticsdesign-asia.com/article/2020/11/17/exzma-aims-to-bring-the-beauty-ritual-into-sea-eczema-care-market/11941361-4-eng-GB/Exzma-aims-to-bring-the-beauty-ritual-into-SEA-eczema-care-market_news_teaser_medium.jpg)
![Minimalist is aiming to drive the growth of its brand by focusing efforts on education. [Minimalist]](https://cdn-a.william-reed.com/var/wrbm_gb_food_pharma/storage/images/publications/cosmetics/cosmeticsdesign-asia.com/headlines/brand-innovation/clean-beauty-in-india-new-beauty-brand-minimalist-says-education-a-key-strategic-pillar-to-drive-growth/11941511-1-eng-GB/Clean-beauty-in-India-New-beauty-brand-Minimalist-says-education-a-key-strategic-pillar-to-drive-growth_news_teaser_medium.jpg)
![Golden 8 looking to capitalise on the healing properties of crocodile oil. [Golden 8]](https://cdn-a.william-reed.com/var/wrbm_gb_food_pharma/storage/images/publications/cosmetics/cosmeticsdesign-asia.com/headlines/brand-innovation/golden-8-eyeing-fresh-opportunities-in-asia-s-sensitive-skin-care-market-for-its-crocodile-oil-based-products/11899785-1-eng-GB/Golden-8-eyeing-fresh-opportunities-in-Asia-s-sensitive-skin-care-market-for-its-crocodile-oil-based-products_news_teaser_medium.jpg)
![Meiyume has identified aluminium as a key material for sustainability [Meiyume]](https://cdn-a.william-reed.com/var/wrbm_gb_food_pharma/storage/images/publications/cosmetics/cosmeticsdesign-asia.com/headlines/packaging-design/meiyume-identifies-aluminium-as-key-material-for-sustainable-packaging-solutions/11992958-1-eng-GB/Meiyume-identifies-aluminium-as-key-material-for-sustainable-packaging-solutions_wrbm_tiny.jpg)
![B&B Labs has introduced a microbiome-friendly hygiene range to tap into the trend of hand care premiumisation. [B&B Labs]](https://cdn-a.william-reed.com/var/wrbm_gb_food_pharma/storage/images/publications/cosmetics/cosmeticsdesign-asia.com/headlines/brand-innovation/care-and-protect-b-b-labs-launches-microbiome-friendly-hand-care-range-to-keep-up-with-increasingly-discerning-consumer-needs/11988447-1-eng-GB/Care-and-protect-B-B-Labs-launches-microbiome-friendly-hand-care-range-to-keep-up-with-increasingly-discerning-consumer-needs_wrbm_tiny.jpg)
![Kao has piloted a beauty counselling service in Japan based on RNA monitoring technology it developed last year. [Getty Images]](https://cdn-a.william-reed.com/var/wrbm_gb_food_pharma/storage/images/publications/cosmetics/cosmeticsdesign-asia.com/headlines/brand-innovation/kao-pilots-skin-analysis-service-based-on-its-non-invasive-rna-monitoring-tech/11980910-1-eng-GB/Kao-pilots-skin-analysis-service-based-on-its-non-invasive-RNA-monitoring-tech_wrbm_tiny.jpg)
![Ange Gardien has launched a colour cosmetic range adapted to current COVID-19 climate. [Ange Gardien]](https://cdn-a.william-reed.com/var/wrbm_gb_food_pharma/storage/images/publications/cosmetics/cosmeticsdesign-asia.com/headlines/brand-innovation/ange-gardien-adapts-make-up-line-to-be-more-practical-and-relevant-during-pandemic/11981000-1-eng-GB/Ange-Gardien-adapts-make-up-line-to-be-more-practical-and-relevant-during-pandemic_wrbm_tiny.jpg)