Brand Innovation

© Getty Images \ (Velvetfish)

Why is Algenist going vegan?

By Deanna Utroske

This week the algae beauty brand announced its new product formulation and marketing strategy, adding the on-trend ‘vegan’ qualifier to its already of very contemporary list of designations: marine, biotech, naturally derived, etc.

L’Oréal develops acne-fighting tech for problematic skin

L’Oréal develops acne-fighting tech for problematic skin

By Lucy Whitehouse

In what the companies are calling the first mobile acne analysis app powered by AI (artificial intelligence) on the market, global beauty giant L’Oréal has teamed up with Alibaba Group, a major international e-retailer, to launch Effaclar Spotscan on...

© Getty Images \ (karan bajaj)

Editor's Spotlight

4 indie beauty brands standout at The Makeup Show NYC

By Deanna Utroske

This year’s New York City edition of The Makeup Show includes numerous indie exhibitors across categories, from skin care to color cosmetics, from lash makers to nail brands, and from accessories to brushes. Following this weekend’s press preview of the...

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